Why Are Item Descriptions So Important?
A clear item description is your package's passport through customs. It helps customs officials:
Determine if your item can enter the country
Calculate correct duties and taxes
Process your shipment quickly without delays
How to Write Perfect Item Descriptions
The Three Essential Questions:
What exactly is the item?
What materials is it made from?
What is its intended use?
Key Elements of a Great Description:
Be specific and detailed
Include brand names and model numbers when applicable
List materials and compositions
Mention the item's purpose
Examples of Good vs. Bad Descriptions
✗ Poor Descriptions | ✓ Better Descriptions |
---|---|
"Shirt" | "Men's Nike Dri-FIT Running Shirt, 100% Polyester" |
"Electronics" | "Apple iPhone 14 Pro Smartphone, 256GB" |
"Tool" | "Stanley Steel Claw Hammer with Wooden Handle" |
"Art" | "Handmade Oil Painting on Canvas, Wooden Frame, 40x60cm" |
"Parts" | "Aluminum Bicycle Frame Bolts, M5x15mm, Set of 4" |
Best Practices
Do Include:
Specific product names
Material composition
Brand names and models
Measurements when relevant
Quantity of items
Avoid Using:
Single-word descriptions
Industry jargon
Abbreviations
Internal product codes
Vague terms
Real-World Example:
✗ Instead of Writing: "Shoes"
✓ Write: "Men's Nike Air Max Running Shoes, Synthetic Leather and Mesh, Size US 10"
What Happens If Your Description Isn't Clear?
Poor descriptions can lead to:
Delayed shipments
Additional customs inspections
Potential rejections
Extra costs
Request for more information
Pro Tips for Success:
Be consistent across all shipping documents
Include HS codes when possible
Match descriptions with commercial invoice details
Keep a record of successful descriptions for future use
Remember: The clearer your description, the faster your package moves through customs.
A few extra moments spent writing a proper description can save days of customs delays!
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